First
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  • Google Tag Manager Certified Partner
  • Google Analytics Certified Partner
  • Optimizely: Certified Partner

ShowcaseCase studies to inspire your next campaign

100,000 Facebook Fans

Serato

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Exceeds Sales Targets by 45%

Fairfax Magazines

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15.4% Sign-Up Rate Lift

Contact Energy

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rental cars revenue uplift by 78 percent

A/B Testing - 59.2% uplift

RentalCars NZ

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Serato Youtube views vs cost per view

Reduced Cost Per View By 84%

Serato

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10X Revenue Uplift In 5 Months

Pumpkin Patch

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Harmoney Google Tag Manager Case Study

Smarter Measurement With GTM

Harmoney

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Pure Journeys case study

Travel Bookings Up 110%

Pure Journeys

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Dymocks Conversion Case Study

40.48% Conversion Rate Uplift

Dymocks

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HOT AB test case study

43.3% CTA Engagement Uplift

House of Travel

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Putting Newcastle on the map

The University of Newcastle

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Giving online gifts a facelift

Basketcase

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Contact Details

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blog

  • Monitor Your Cross-Domain Tracking with Google Tag Manager and Google Analytics Custom Alert

    This post is not about setting up cross-domain tracking for Google Analytics but let’s have a quick reminder on what it is and how to set it up. Cross-domain tracking is basically adjusting the GA settings to be able to aggregate traffic on domainA.com and domainB.com in the same GA property. This is done by […]

  • FIRST Is a Google Data Studio Certified Partner

    Happy new year all! And to start this year on a great note, we are happy to announce that FIRST has earned the certification for Google Data Studio. We have used Google Data Studio since its launch in 2016 and it has quickly become one of our favourite data visualisation tool to share insights and […]

  • Google Analytics Partner Summit 2017

    Last month, I attended the Google Analytics Partner Summit, which was held in the prestigious Fairmont hotel in San Francisco. I also spent an additional day immersing myself in Optimize and GTM’s roadmaps. While most announcements are confidential, I can share some features that have been made public at the Google Marketing Next event or […]

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