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  • Google Analytics Desktop UI Roll Out – New Improvements and Design

      If you’ve logged into GA since Friday 10th, you sure have noticed the GA user interface got a new look. The changes on the Google Analytics Desktop UI have been announced by Google in October 2016 and have now been rolled out to everyone. Although not groundbreaking, there are a few changes worthy to […]

  • How To Make Better Use Of Your Data In 2017 With Google Analytics 360

      With 2016 wrapping up it’s a great time to reflect on how you can take your digital marketing to a whole new level in 2017. In the age of Digital Transformation where the customer journey is more complex than ever before, consisting of multiple channels and touch points, measuring and optimising data in Google […]

  • A Marketing Interview With Grant Osborne: 15 Key Insights

      In this interview, Grant Osborne, General Manager of FIRST Digital NZ shares valuable insights on growing a business in an increasingly competitive and constantly evolving digital space with fellow Marketer, Ryan Jennings of The Ryan Marketing Show. Here are some of the valuable insights from this takeaway-packed interview.     Building A Conversion Driven […]

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