Written by John Dosic of firstsiteguide.com
Blogging is not a pastime anymore, nor is it a hobby. It stopped being that a long time ago. Today, it serves many purposes but it has the biggest impact on digital marketing.
Here’s a blog post especially for you graduates who are looking to start a career in Digital Marketing and desire to set yourself apart in a competitive employment market where employers are looking for real skills and some experience.
On April 21 2015, Google introduced an update to its web ranking algorithm to place greater emphasis on mobile devices usability. Due to a little misplaced hysteria, this update has been dubbed Mobilegeddon.
Google has been using Page Speed as a ranking factor for several years now, and they kindly provide a tool called PageSpeed Insights that you can use to analyse the PageSpeed performance of your website, both for desktop and mobile users. It is a great little tool that gives your web-page a score out of 100, and more importantly provides a list of suggestions for things that you should do to improve this score.
In yesterday’s post, we took a closer look at Google AdWords’ latest enhancement to Dynamic Search Ads (DSA). I also shared with you some best practices and tips on how to make the most out of this new enhancement. For the 7th and last post of the Google Partners Masterclass 2015 series, we’ll dive into cracking the Google not provided keyword data so you can enable better SEO performance reporting and find out what’s working and what to improve on.