First
  • Google Analytics Certified Partner
  • Optimizely: Certified Partner

About Us

Our smart team will help you achieve exceptional results!

We’re a team of specialists, focused on helping online businesses to grow by enhancing the online customer experience and by gaining deep customer insight. We do this through strategic analysis, personalisation, ongoing testing, and through leveraging ‘best of breed’ technology partners.

  • We work with leading eCommerce retail, travel and finance businesses seeking greater online sales, revenue and ROI. We do our best work for companies with over 50,000 sessions per month and/or seeking growth in international markets.
  • We often partner with agencies who require deep specialist expertise in Analytics, Measurement, Conversion or Search.
  • We also work directly with company boards needing digital advisory leadership.

Our expertise in digital strategy, analytics and conversion has been built on over 15 years’ experience, with a team of 45 people split over offices in Auckland, New Zealand and Sydney, Australia.

We are a Google Analytics Certified Partner (one of 2 in NZ), a Google Tag Manager Certified Partner, a Google Analytics Premium Reseller (one of 2 in NZ) and an Optimizely.com Solutions Partner (one of 2 in NZ). We are also a Google Adwords Partner and we use Marin Technology. We take a friendly, honest, transparent and ‘no-bull’ approach – and our clients like it that way. Give us a call today +64 9 920 1740 to discuss how we can help grow your business online.

Grant Osborne

General Manager

Grant Osborne

General Manager

I'm a results-driven and performance-focussed digital marketing professional.

I love thinking BIG and believe in seeking to compete through smart innovation.

Greg Storey

Account Director

Greg Storey

Account Director

I help my clients by developing and implementing a well thought out digital strategy and focusing multiple resources and team members on a very tiny number of blazingly important leverage points that are laser focused on delivering an impressive ROI.

Careers

Join a true leader in digital. We are always on the hunt for Digital Strategy, Analytics and Conversion Optimisation consultants. Email your CV to jobs@firstdigital.co.nz and we’ll be in touch about specific roles that may be right for you.

Contact Details

A. Level 5, 55 Anzac Avenue, Auckland 1010

P. +64 9 920 1740

E. info@firstdigital.co.nz

Get in Touch

blog

  • Top 10 Common Google Analytics Setup Issues (And How To Avoid Them)

      As part of my job, I’ve audited many Google Analytics implementations for small and large businesses, and despite the documentation and many resources out there, many issues are still not systematically tackled. In this post, I share some of the biggest, and yet common mistakes in Google Analytics setup implementation and settings.     […]

  • Data-driven Content Strategy: Creating Powerful and Successful Content In 1 Day

      Fast growing businesses understand the power of data and its importance in driving their content strategy. With content optimisation as one of the top digital priorities for 2016, businesses use data to transform their content into personalised messaging for their customers. This allows for more relevant and engaging conversations with customers.   The role […]

  • Strong and Immediate Revenue Growth With Smart CRO Solution

      Download the case study now   With a great offline business and approach built over 15 years, Primepac is a leading manufacturer and distributor of industrial supplies and packaging products in New Zealand. With an increasing percentage of their market shopping online, they were faced with the challenge of replicating their offline success online.   […]

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